Given that I like to begin
with the end in mind (thank you Mr Covey) the question is why do you want to
start a business or why did you start your business?
What was and is your end
game and has it changed? There are probably four main reasons for starting a
business. One is you have replaced your job with your business and have built
your income. I accept that you may also like the freedom of being your "own
boss". The next is that you have a definite goal of building a business
that has enough appeal and value for someone else to want to buy it. You may
see a future where your business is a merger target and you may sit on the
board of a much larger operation. Finally you may see the business as a
"legacy" staying in the family, but with you continuing to receive an
income.
The reason for me
detailing these options is that one of them should be your ultimate reason for
starting or being in business. Depending upon which one you have chosen, the
needs of each option are different.
You do need this clarity,
right from the outset. Your priorities may change, along with your ultimate
vision, but do begin with the end in mind. It will provide the best focus for
how you need to develop the blueprint for your business and it's ultimate
success.
So the first step - get
clarity on why you want to go into or are already in business.
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